About Sitewise

Driving Growth Beyond the Advertising Manager

Sitewise is a premium Meta Ads growth agency founded by Mohamed Diomande. We seamlessly integrate sales strategy, creative production, media buying, conversion optimization, and sales data to measure performance all the way down to actual acquired customers.

Mohamed Diomande

Founder of Sitewise

See LinkedIn Profile

A career bridging analytics, technology, and hands-on execution

His journey began in finance, where he honed the ability to structure logic, interpret data, and distinguish marketing impressions from genuine economic outcomes.

At École 42, he embraced an experimental mindset: test, explore, refine, and move forward without waiting for a ready-made solution. This culture of experimentation continues to guide how he steers campaigns today.

He founded Sitewise to merge these two disciplines with business growth: rigorous analysis of client economics paired with live testing across offers, messaging, creatives, audiences, and conversion journeys.

His analytics go beyond cost-per-click and cost-per-lead. It includes the full post-submission lifecycle: call response time, lead qualification, appointment attendance, and final revenue. A campaign is only truly effective when it delivers measurable value to the business.

See client results LinkedIn Posts

50+

Clients Served

500k€+

Ad Spend Managed

€2.3M

Generated for Our Clients

3 Years

Meta Ads Expertise

What It Means to Work Directly with the Founder

A single point of contact, transparent decision-making, and clear accountability for campaign management

The Numbers Put in Context

You get access to data and understand what it truly means. A lower CPA is only valuable if sales quality and revenue follow suit.

Testing with a Hypothesis

Every new creative, targeting option, or conversion path answers a specific question. The goal isn't to constantly change variables, but to learn faster.

A Truly Involved Point of Contact

You exchange directly with me, from the initial scoping to result analysis. Decisions never pass through multiple layers of management.

A complete growth methodology

Connect company economics, creative strategy, ad platform, and final sales

Understand your business before touching the budget

Before launching a single campaign, I analyze the economic model, margins, ideal customer profile, and real objectives. A campaign disconnected from this reality cannot sustainably succeed.

Build to scale, not to spend

Our structure is engineered to enable Meta's algorithm to learn rapidly and scale up investment in what works, without needing to reset your entire account.

Test continuously, not merely hope

High-performing campaigns are tested, adjusted, and optimized methodically. Creatives, audiences, offers, and paths are compared based on precise hypotheses.

Connect campaigns directly to final sales

Tracking extends beyond the conversions reported by Meta. We attribute leads, appointments, and sales back to the source to identify exactly what each campaign drives for your business.